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Meet the New List Builder

Keith Gentile

Jul 29, 2020
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Back 1996, we started Agency Access with the mission to be a resource to all artists, whether emerging or established. As technology has changed, so have we. We are giving you more tools and software to create the best marketing lists possible. And now, in 2020, we’re introducing the brand-new List Builder!

A New Way to Build Lists

This new update has one goal: helping you build better mailing lists in less time. It’s now simpler than ever, making lists more targeted than ever before. Thanks to new criteria-based Segments, you can now pinpoint synergistic companies or contacts with more accuracy.

More Job Titles

Knowing what a contact does at a company is vital to choosing the right people for your mailing list. Thanks to our Research Team, there are now more titles at more companies than ever before. You’ll see a broader range of titles so you can build better lists and navigate the Directory more easily.

A Better List-building Platform

With the launch of this brand-new List Builder, some difficult decisions had to be made. With the launch of this new platform, criteria-based lists from the old system are no longer compatible. This means that your existing mailing lists will need to be rebuilt. But don’t worry, our Member Support team is here to help you rebuild your lists – or you can take care of it yourself. The new site will be available until the end of December to make this as easy as possible. Please note that the old system will be unavailable as of January 1st, 2021.

Criteria-Based Segments

There’s a whole new way to build lists. Just like building blocks, add segments to make targeted selections. You can now curate your list based on location, job title, specialty, company type, and more. We’ve also included two new criteria: email opened, and email clicked, so you can further target your lists based on who’s interacting with your marketing. You can even specify the specific email campaign they’ve interacted with.

New Filters, Less Time List-building

Take your list, then cut it down. That’s now easier than ever before, thanks to the introduction of new filters. Once you’ve created your list, it may need further refinement. Use filters to narrow your results and make more efficient selections. Want to choose all the art producers in your list first? Filters let you select them all at the same time. This is going to be one of your favorite new features.

Moving Your Hand-Picked Lists to the New System

We know that you spent a lot of time building your hand-picked lists, so we’ve created a migration tool to make moving them as straightforward as possible. Once you log in to the new List Builder, you’ll have the option to migrate your existing lists. Please note that this migration tool works only on hand-picked lists; criteria-based ones will need to be rebuilt.

Here’s how to migrate your hand-picked lists:

  1. Sign-in to your Agency Access account
  2. On the top of the page, click New Platform
  3. Navigate to the new List Builder
  4. In the right-hand corner of the screen, click on the split button
  5. Then, click the dropdown and choose Import Hand-Picked Lists
  6. Next, a pop-up will appear with all your lists; just click Import beside each list you want to migrate
  7. IMPORTANT: Once a list has been moved to the new list builder, it will no longer be available in the old system
  8. Hit close, then review your lists. You’ll see your migrated lists in the Saved Lists section, and you can check them by selecting Edit from the three-dot menu.

More Contacts, Same Cost

All of our members will now see even MORE contacts in the Directory. Contacts like fine art companies and architectural firms used to cost extra, but are now included in your membership. For more info on these new contacts, check out this recent blog post.

More New Features Coming Soon

We’ve got more new stuff in the works. Projects already underway include list-building from tags and list-building from your personal contacts. We’re also working on giving you more insight into the automatic updates on your lists, with custom controls to make it work for you.

Got an idea or suggestion for a future update? Please email us at feedback@agencyaccess.com. And as always, thank you so much for your support; we couldn’t do it without you!