Estimating with Confidence

Whether you've been in the industry for years or fresh out of school, that first phone call can be super exciting but also scary. We're providing you with all the insight you need to bid on your dream job with confidence.

15 minute read

Estimating with Confidence.

You created an incredible body of work that you’ve been marketing consistently – bravo! That phone finally rang; all of your hard work paid off but, now what? You have the opportunity to submit an estimate on a dream project, but you’re not entirely sure where to start. Whether you’ve been in the business for 20+ years or fresh out of the gate, that first phone call can be super exciting but also a little scary and a lot overwhelming. Luckily, we’ve compiled a comprehensive guide to creating the best estimate possible.

Produced by Lynn Kyle, who has experience as both an Art Producer and former production house owner, this guide will provide you with all the necessary advice on how to stand out amongst the rest when bidding for your dream job.

What you'll learn

  • Figuring out your production costs and fees
  • How to standout amongst other bidders
  • To create a successful creative treatment
  • Why the vendors you choose could make or break you
  • A good crew and why it's important

About the author

Lynn Kyle

Lynn Kyle has a unique combination of agency and production experience. She has become deeply familiar with the business of commercial photography and illustration over the last two decades, working as an Art Producer at several large agencies, including 10 years at Leo Burnett, Chicago. Lynn later established her own production company and began working for a variety of photographers and clients around the country. These days she’s sharing her vast experience in the business and offering real-world advice to clients.

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