Finding Your Vision

Are you struggling to find your place in the industry? This step-by-step guide, authored by Jennifer Kilberg will help you figure out your voice so you can start visually communicating with prospective clients more effectively.

20 minute read

Finding Your Vision.

Through research with creatives, trend reports, and industry content, we know that today's buyers are looking for artists with a clearly defined visual approach. Developing your vision is an exploration that should be done by all artists, whether you've been shooting for 20+ years or you're right out of the gate. Take a step back, look, and analyze what visual content influences you in this present moment.

Developing your vision can be a bit daunting, so we're stepping in to help make things a bit easier and help make this your best year of marketing yet! Our goal is to help you begin the process of visually communicating who you are, what you can do, and what you want creatives to hire you for.

What you'll learn

  • Why your vision needs to evolve
  • The best way to present your vision to creatives
  • The steps to a killer creative treatment
  • Best practices for editing your work
  • The key to the perfect positioning statement
  • The path to discovering your emotional brand

About the author

Jennifer Kilberg

Visual Consultant and Strategist, Jennifer Kilberg is a city girl living in Georgia. Her sought after expertise has gained her a diverse international client base of photographers and illustrators of all styles and specialties. She approaches each client and project with passion, an intuitive understanding, an easy to work with no-nonsense attitude, and a love for collaboration. Having the ability to relate to a client’s most essential needs through real-world experience is just one of the many qualities that Jennifer provides. With over two decades of experience in the business, she is a driving force in the creative community, consulting on portfolio development, branding, and marketing.

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